Coaching
Overlooking one of the biggest opportunities to help fill their spaces…
Most fitness businesses, hospitality companies, and parks and recreation departments in the U.S. are overlooking one of the biggest opportunities to help fill their spaces: daytime populations. People who commute to and work in your area are prime candidates to fill your 5am to 8am, 11:30am to 1:30pm, and 5pm to 7pm time slots. Traffic…
Read MoreUnderstanding of the 15 tapestries and 68 lifestyles
As we keep learning in the Health & Fitness industry, the loss rate for clubs, boutique studios, fitness centers, and franchisees is growing at an alarming rate. In most cases, these closings can be avoided if new and existing business owners have an understanding of the 15 tapestries and 68 lifestyles that divide the 340…
Read MoreWhat to look for in a Personal Trainer
1. Patience Patience is the key to a good client-trainer relationship, says Wellness trainer Dan Dalen. Trainers should understand that what works for one client may not work for another. He or she should do a Health and Wellness assessment with the client when you first meet to familiarize themselves with the client’s needs. It is…
Read MoreNutrition
The Forgotten Factor in Clubs Nutrition! I live in Portland, Oregon and it’s a good place to live. But I often walk by a Pizza Chain Store (with my labs Cooper and Petra) and see the staff sitting outside, on break and shooting the breeze or a semi-truck pull up to un-load product. Today I…
Read MoreDr. John Hutchinson
Why one man made it his mission to only teach at 8AM In 1972 to get my first degree I had to take a class from a professor named John Hutchinson, who was the department head at San Francisco State. He only taught at the dreaded time of 8AM on Tuesday and Thursday. As the…
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